Shauna McGee Kinney is a technology and business content writer who helps companies and organizations communicate with customers, staff and group members.
What Services Shauna Offers
- Creating website copy
– identifying topics, organizing thoughts, writing text and gathering pictures - Web content management
– updating websites by loading text, pictures and files into web pages - Delivering business or website training
– capturing screen pictures and steps and training you and your staff perform a business task - Writing promotional stories and case studies
– interviewing your subject-matter experts, writing copy and fact-checking for print or web formats - Updating product information or inventory
– entering descriptions into online business tools and databases - Managing online files
– such as resizing, renaming and sorting pictures, video and PDF files
Who Are Her Clients
Shauna specializes in working with businesses including
- Software and website developers
- Engineering disciplines
- Manufacturing and construction companies
Her services are best suited for small-to-medium sized businesses, such as a software developer with three programmers and a project manager / sales manager or an engineering firm with 14 engineering and management staff.
Why?
Shauna has the flexibility to meet your needs on a temporary, recurring or ongoing basis. Companies choose to contract Shauna because
- They only need a writer for a small project or on a part-time basis
- Their employees are busy with projects and they don’t have time to write and update the website
- Staff are non-native English speakers
- Staff find it frustrating to communicate with business people outside of their technical field
- Staff have an annual project, such as tax preparation and only need temporary writing help
- The staff member that knew how to maintain the website left the company
- Staff don’t understand what content the web designer or programmer is asking for
Why does Shauna offer this service? She gets a great deal of satisfaction out of writing and online work. She has found that online work allows her to maintain long-term relationships (some clients have been working with Shauna for over 15 years) while her family has moved internationally for her husband’s projects.